In order to remain viable for the future, agriculture must act in a more long-term and sustainable manner, especially when dealing with natural resources such as soil, water, air and biodiversity. Efficiency has become of paramount importance in agriculture and its further development. Digital technologies such as sensors, drones and cloud computing provide precise information on soil quality, weather conditions and plant growth. This data makes it possible to optimise sowing, irrigation, fertilisation or crop protection, reduce the use of chemical products and maintain productivity while conserving important resources.

The progress does not stop here. AI algorithms analyse large amounts of data and make precise decisions in real time, while robots take over physically demanding work. Nevertheless, human decision-making remains indispensable, as agriculture is influenced by living systems and unpredictable factors.

However, efficiency does not only mean the use of new technologies, but also the further development and networking of existing systems to improve work processes from sowing to harvesting. Performance, combined with innovative and efficient technology highlights, offers solutions for the challenges of modern farming operations.

Under the guiding theme of "Touch Smart Efficiency", AGRITECHNICA 2025 gives visitors direct access to innovative, networked agricultural systems that employ digital technologies to increase efficiency, sustainability and productivity - hands-on, interactive and tangible.